
How to Know When To Stay Or To Seek Out Greener Pastures
By Trina on May 27, 2011As an executive In the advertising and marketing industry, you’ll likely receive regular calls from recruiters pitching you a “great opportunity.” Perhaps the opportunity offers more money. Perhaps it offers more stability, more interesting projects. It might also offer an opportunity to make a change and do something different… something “good”. Whatever the tempting proposition…
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What to Look for When Interviewing Writers (By John Ellis)
By Trina on May 20, 2011Guest Post: John Ellis These are just a few ideas to help you manage a 30-minute interview with a copywriter. You’ll run out of time if you try to read every word of every sample in a writer’s portfolio. It also makes for a very quiet meeting. Here are four ways to keep the conversation…
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Effective Online and Offline Networking – Increasing the Value of Your Personal Brand
By Trina on May 19, 2011Join Boost Agents at this Breakfast Series! Brampton, Ontario May 26, 2011 7:45 AM In today’s business world, effective networking is crucial to building your personal and company brand. Making connections and building relationships leads to business success while also increasing your visibility and presence. How can you successfully communicate your brand without delivering an…
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5 Questions with Boost Agents President
By Trina on May 17, 2011Boost Agents president, Trina Boos, was recently asked to conduct a 5 question interview with the one and only Karim Kanji – advocate of Toronto’s tech community, writer for tech vibes and partner at thirdocean. A few key highlights of the interview are found below: KARIM: What motivates you to do what you…
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